AMITY SCHOOL OF COMMUNICATION

Five years is a short time in the life of an institute and Amity School of Communication, Lucknow (ASCO) is no exception. Our avowed intentions were to create benchmarks in journalistic excellence, break new grounds in mass media, and scale greater heights in our quest for excellence.  

Along the way, we have scored many highs but we are not the ones to rest on our laurels. After many a trial and tribulation a hat full of our pass-out stars got placed in the high-end world of advertising; some made it to the Mecca of moviedom-- the one and only FTII. For better or for ‘verse’, ASCO has managed to grab eyeballs when and where it matters the most.    Some of our green-eyed Gods have made it to the K serial company, and made creative waves with Ekta Kapoor on her very own Balaaji Telefilms. So goes our tale of bravery. We also have some of our high-voltage graduates gracing the precincts of top notch media houses like Hindustan Times and Times Of India.  

Much like the checkered success stories of the students, the faculty members too grew by leaps and bounds. Starting with just four staffers drawn from the media industry, today we have as many as 15 team members; drawn from as varied as top draw news agencies, English & Hindi print media outlets, TV production houses,  Radio broadcast channels and international development agencies. We will give you a short and crisp profile of our team leader and his band of merry folks in the following pages. But we promise to keep the profiles short and simple—in keeping with the highest traditions of journalistic excellence. We also promise  will take you on a merry-go-round of our clubs trip and showcase the activities of our vibrant and  dynamic forum that spells the ASCO brand of excellence. Amen!